How do you see your website? Is it a broadcast tool or a way of engaging with your community? Too many website owners treat their website as a broadcast tool. To do this is to miss out on the fundamental power of the web. As Mary Brown recently wrote over at contentsmagazine.net: We can no [...]
It didn’t work out as you expected, did it? Running your own web design business was supposed to give you more time with the family and free you from that incompetent boss. You even thought you might be better off financially. Instead, you’re working longer hours and under constant stress, …
We spend too much energy keeping users on our sites. We should focus more on reminding them we exist.
A website should satisfy our desire for risk and reward. How your site does that depends on its it's role. Which role does your site serve?
We maybe obliged to put legalise on our websites, but that doesn't mean we can't make it intelligible.
Are you setting your site priorities or is your design doing it for you?
What are you doing to make existing users feel special? For that matter what are you doing just to make their lives a little bit easier?
Imagine for a moment that you are launching a national wide billboard campaign to promote your product or service. Normally you would go to an advertising agency to do this. One that has experience in bring design and copywriting together, to slam home a powerful marketing message. Websites have …
With “Client Centric Web Design” soon to be released the subject matter is at the fore of my mind. As a result I am seeing the themes covered in the book popping up everywhere. The latest example of this is a .net opinion piece I have just read on the new UX skills. In it [...]
Smartphones are emotive devices. They are extensions of ourselves. Your online services need to play nicely with them or you will offend me.